The first Twin Cities OMC User Group of 2017 started off with a bang! Nearly 60 of the brightest marketing minds in the Twin Cities were hosted by the wonderful folks at 3M. The event kicked off with announcements and a review of the latest Oracle Eloqua release information.
Matt Childs from Brightcove was up next. He delivered a wonderful presentation on how to get the most from the data you’re gathering on video content. He accentuated his points by sharing two success stories of organizations who were able to increase revenue and dial in their content by paying close attention to the way people were interacting with video content.
Up next we Chris Arrendale from Inbox Pros. If you ever had questions or concerns about email deliverability, spam traps, blacklisting, or DMARC, Chris is the guy you want to talk to! Chris poured on the information about how to ensure your messages are getting through and provided several awesome free tools marketers can use to monitor deliverability health.
Finally, Ron Corbisier, CEO of Relationship One finished off the user group by answering audience questions about all things OMC.
The January TCUG was a great start to what will be a fantastic year of networking, learning, and collectively growing our OMC knowledge. Stay tuned for details about the next event, coming up in March!
Related Links & Upcoming Events:
- Webinar: Put Your Events on Autopilot
- Oracle Eloqua 10 Release Notes (Topliners login required)
- Inbox Pros Case Studies
- Inbox Pros ROI Calculator
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