Local Oracle Marketing Cloud users piled into a conference room at the Oracle office in Sandy, Utah on August 11th. In summary: ears were open, eyes were focused, and brains were filled with marketing best practices.
Beyond the standard announcements, updates and open discussion time, attendees heard from a great line-up of speakers:
Digital 1:1 Conversions: Interactivity, Marketing Automation, and Personalization presented by Matt Childs, Director of Digital Marketing Sales at BrightCove. Get with the hottest marketing trend, videos, for maximum conversions.
Oracle Maxymiser: Why Every Modern Marketer Should Be Excited presented by Emily Eubanks, Senior Marketing Cloud Consultant at Relationship One. An overview of the content and on-demand presentation are available for consumption here.
A/B Testing: Why, When and How presented by Greg Huckabee, Adoption Advisor Director at Oracle Marketing Cloud. Learn why A/B testing in Oracle Eloqua is crucial to marketing success.
We’re happy to report that the next user group event is already in the works! Ryan Coats from Optum has volunteered to host Utah’s modern marketers in October. More details to come in September.
If you’re not currently getting invites for Oracle Marketing Cloud user group events in Salt Lake City, be sure to join the email list.