About Tracy Milligan

Tracy Milligan has over 10 years of experience in marketing operations and demand generation strategy. Not to mention many years of hands on work in Oracle Eloqua. As a Strategic Marketing Cloud Consultant Tracy enjoys helping customers understand and implement marketing automation best practices to realize their business goals. Outside of work you will find Tracy cheering on her daughter at the soccer field, trying new recipes in the kitchen or working on her green thumb.

Digital Transformation Success Factors

By | 2020-09-21T11:35:41+00:00 September 21st, 2020|Plan|

Organizations approach digital transformation from one of two primary perspectives: improving the customer experience or driving operational efficiency.   Current events are shining a light on the need for digital transformation and accelerating the timeline.  Communications & collaboration technology, virtual event platforms, and self-serve capabilities are [...]

Digital Transformation Best Practices

By | 2020-03-26T15:37:17+00:00 March 30th, 2020|Plan|

Transformation equals change. Organizations going through digital transformation will deal with change on many levels. Systems are changing, processes are changing, and most importantly, people have to change. How well organizations approach change management will have a huge impact on the success of the transformation [...]