The Best Way to QA Your Integration

By | 2019-04-29T15:02:16+00:00 April 29th, 2019|Integration, MarTech|

As marketers in today’s world of technical tool abundance, we often find ourselves devising new and exciting technical solutions. It’s imperative to push the bounds of your technical systems to keep up with elevated customer experience expectations and the expectations of your C-suite. With that [...]

Campaign Integration: Configuration Options and Key Considerations

By | 2019-10-21T15:05:23+00:00 June 22nd, 2018|Build, Eloqua, Integration, Oracle Marketing Cloud|

Campaign integration is the sending and receiving of campaign information between Oracle Eloqua and your CRM. Often confused with Closed Loop Reporting (“CLR”), campaign integration can have its own configuration with or without full CLR.  With a few updates to your Oracle Eloqua instance it’s [...]