Inspired Marketing: MCX18 Live Panel

Inspired Marketing: MCX18 Live Panel

This episode of the Inspired Marketing Podcast is one we are really excited about! A couple weeks ago at MCX in Chicago, we got to sit down with not one, but three modern marketing leaders. Jennifer Gruninger of Dell, Zach Monroe of Thomson Reuters and Candice Willingham from Mouser Electronics all shared a wide variety of their marketing learnings and journeys with us. Listen in to the full episode and don’t miss the live Q&A at the end!

Tune in and Get Inspired to:

  • Secure an internal champion
  • Set a strong data foundation
  • Open your mind to innovation
  • Prioritize the Customer Experience
  • Scale processes organization-wide

Key Takeaways:

[1:45] Who are today’s guests? Let’s start with Zach Monroe!
 [2:45] Next up is Jennifer Gruninger.
 [3:25] And finally, Candice Willingham.
 [4:15] What kind of wins have the three guests experienced in the last 12 months? Jennifer kicks this topic off and shares her success story at Dell.[6:30] Zack shares his success story at Thomson Reuters.
 [11:55] Candice shares her success story at Mouser Electronics.
 [14:55] What have been some ‘aha’ moments that happened throughout this last year? Zack shares his moment.
 [16:20] Jennifer shares her big ‘aha’ moment.
 [17:05] Candice shares her big ‘aha’ moment.
 [17:55] What’s one piece of advice the guests would like to share for those who are about to embark on a similar journey? Jennifer starts first.[19:00] Candice shares some of her advice.
 [19:45] Zach shares some of his advice.
 [22:00] What kinds of apps can the guests not live without? Zach starts first.
 [22:55] Jennifer shares her favorite app.
 [23:50] Candice shares some of her favorite apps.
 [24:35] What kinds of things are the guests looking forward to in the next 12 months?
 [27:50] What are some of the challenges the guests foresee happening in the future? Zack shares his thoughts.
 [29:05] Candice shares her thoughts.
 [29:55] Jennifer shares her thoughts.
 [30:55] What inspires Jennifer?
 [31:25] What inspires Zack?
 [32:25] What inspires Candice?
 [33:15] The floor is now open for a quick Q&A session from those in attendance.

Quick Links:

The Inspired Marketing podcast is produced by Relationship One. Our goal is to share real experiences and inspirational stories of marketing leaders that are transforming their organization using the Oracle Marketing Cloud.

If you liked what you heard in this episode, we’d love to hear about it! Comment below, send us a shout-out on
Twitter, LinkedIn, or email us at

If you’re interested in sharing your own success story on Inspired Marketing, email us at

By | 2018-06-28T19:56:28+00:00 April 23rd, 2018|Customer Stories, Events, Oracle Marketing Cloud, Podcast|0 Comments

About the Author:

Scott Ingram is no stranger to marketing technology! He's been in the space since 2009 and joined Eloqua in 2011. After writing a successful book on Event Marketing, “Making Rain with Events”, he joined Relationship One and is now the Strategic Account Manager. As if that didn’t keep him busy enough he started our Inspired Marketing Podcast series and is raising two daughters. A true Austinite, he always wears his Rickshaw boots while remaining a data geek with his constant Fitbit data retrieval.

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