The Raleigh Oracle Marketing Cloud User Group held their quarterly meeting at the offices of Hill, Chesson & Woody on August 3rd. We had a small but interactive group of attendees and enjoyed a lively session surrounding the importance of data within the marketing organization. Here’s a photo of our lovely attendees!
After covering releases, we dove into “Marketing in a Data-Driven World,” co-presented by Tracy Milligan, Marketing Advisor for Oracle Marketing Cloud and Emily Eubanks, Senior Marketing Consultant for Relationship One. During the discussion, we touched on:
- Types of data we find in a marketing environment
- The importance of understanding your data
- Planning your data management strategy
- Data governance best practices
We would like to thank our hosts Hill, Chesson & Woody for allowing us to meet in their beautiful training facility and making us all feel so welcomed!
If you’d like to review the slides or see what you missed, view the Slideshare below:
The next chance for the Raleigh Oracle Marketing Cloud user community to meet will be in October or November. Keep your eye on your inbox for more information the finalized date and agenda!
If you are not currently receiving invitations to the user group and would like to add yourself or a colleague, please sign up here to be included in upcoming events.
Share This
About the Author: Emily Eubanks
